Branding
Some of the work on brands
Brands and products I built and helped create.
Auribus
At Auribus, we empower creators. Both sides.
By partnering with Auribus, you are not only getting real world music and dedicated customer service. You get access to a state of the art platform without subscription commitments.
We are focused on bringing high-quality musicians to the platform.
AppDynamics
Right before going public in 2017, AppDynamics was acquired by Cisco. A need for a Re-brand was a must at the time. The energy and speed AppD was picking up back then were screaming for it. We didn’t hesitate and immediately were open for bids. It was an incredible experience for our In-House Creative Studio and also for Kallan & Co, who helped us find our Voice and Identity.
The challenge we were facing was to channel our core belief in solving Customer problems, our culture, and our North Star into a bold and approachable, but fierce brand.
We took a dedicated journey, molding and empowering our peers, uplifting careers, and shaping our future and relationships with our customers. In a year we developed a visual guideline, tone & voice, strong campaigns, summits, Customer films, global tours, office spaces, you name it!
We hired Plenty.tv to help us in motion, we created an extended guideline about it
AppDynamics Re-brand
AppDynamics Video & films
AppDynamics Photography
We worked with Joe on our Customer Portrait series. josephseifphoto.com We also worked with Cielo De La Paz on our Customer’s portraits cielod.com
AppDynamics Events
AppD Office Design
Five9
Build a small but mighty team, and created a brand refresh with the assistance of Kallan & Co. Our strategy to support the business consisted of solutions from PMM to executive needs.